If you’ve arrived here at WLKR Digital without the faintest idea of what a ‘flatlay’ is, then it may be time to slow down and start with an introductory consult. These sessions are always tailored to you and your particular level of experience in the digital space. They will be as specific as you need them to be. Alternatively, you might well be killing it on socials and are now interested in having a chat about how to take your overall digital performance to the next level. A consultation will reap you the same rewards – specific advice, tailored to your needs.
We WLKed into the social media game early, and now our clients are reaping the rewards. What was once a small community of digital innovators is now an extensive network of social influencers. A network that WLKR digital has long been proud to participate in. We connect your brand with people who do more than take pretty pictures. Brand advocacy is about engaging influencers who share your target audience, and who genuinely resonate with your product or service. We facilitate the whole process, from campaign strategy to collaboration, all the way through to tracking the results.
Search engine optimisation often gets a bad rap, and frankly, we get it. SEO is the latest addition to our services, and the reason for the delayed inclusion is simple: until recently, we hadn’t found anyone with the necessary combo of skilful expertise and integrity. Now, thankfully, we have! So it’s well and truly time to get on-board the SEO train. If you don’t appear on the first page of Google, you may as well not be on there at all. First stop: a great website. Once you’ve got that in the bag, we’ll maximise its potential so that it is seen by as much of your target audience as possible.
A brilliant website is at the centre of a successful digital marketing strategy. It’s the glue that sticks all the other facets together. Social media campaigns will convert to sales, SEO results will soar, blog posts become more engaging… the list goes on. It took us years to track down other like-minded web designers to join the party, and it was well worth the wait. We all have access to the best front and back end developers. Our experience covers everything from a beautiful one-pager for your cafe or a detailed custom WordPress site for a minimal skincare range.
The art behind the digital world. Branding, websites, and social media – achieving a successful aesthetic in each of these is dependent on creative, consistent, and educated graphic design. Our team will have your EDM’s looking slick, your Instagram competitions being irresistible, and your website banners doing your beautiful brand justice. Logo creation, branding guidelines, and professional documents are also up our alley. We want to See your brand’s visual identity completely illustrate its character.
Today’s digital media landscape is all about video content. Why? Audiences love it, and so does Google. A two minute, high quality video on your website makes you fifty three times more likely to appear on the first page. Four times as many consumers would prefer to watch a video about a product than to read about it. Having the word “video” in an email subject line increases click through rates by 65%. They are the most engaging pieces of content you can create, by a mile. Convinced yet?
These days, everyone has a camera at their fingertips. Unfortunately, not everyone is a photographer. Content. Is. Everything. And to achieve an engaging digital presence, beautiful imagery is absolutely critical. We mustn’t underestimate the level of artistry behind a powerful photo. The right photography for your website or social media channels takes you from amateur, to regram-worthy in an instant. We snap people, products and places. Are you after photography for another purpose? We probably do that too, just ask.
Customer Relationship Management. It’s a hassle to even say it. Electronic Direct Mail. Have we lost you yet? To put both CRM and EDM simply, they’re the things that manages your database of clients and leads. Their job, if done correctly, is to generate both repeat and new business. We can do the whole shebang: set up your CRM software, sort out and manage your database, and create the EDM’s (AKA the newsletters) that your customers receive. Strategy, copywriting, graphic design, and implementation: all done for you.
Words, words, words. Communicating in an intelligent and engaging manner, that speaks to your brand as well as it does to your audience, can often be easier said that written. We’re here to say it, and write it, for you. We offer copywriting for a variety of formats – including original and complete website copy, blog posts, and email newsletters. Excellent copy goes hand-in-hand with your overall digital strategy, particularly with your SEO performance. We’ll make sure we understand your brand’s essence, and translate that into communications that convey only the best version of itself. Even in this digital visual world, language matters.
You own a business, so chances are you’re a bit of a control freak. That’s cool, we are too. If you’re not quite ready to relinquish the management of your social channels and still want to run them yourself, then we also offer content creation. Content could be designing the composition of a flat lay for your latest collection, writing regular blog posts, or organising collaborations with influencers. We’ll offer our creative services to you, for you to implement the content whenever and however you choose.
You already know how important a solid social media presence is for your business. Someone, if not everyone, has told you as so. Guess what? They’re right. If you’re not on it, you’re losing business. It’s as simple as that. But how do you wrangle its potential without falling into the pale-pink-marble-interiors-inspo-quote-bikini-shot trap? Or, you’re across every social platform, but just lack the time it takes to manage your Facebook, Instagram, Twitter, Snapchat, Pinterest accounts, while doing that other thing called running a business. Whichever it is, WLKR can generate, schedule, manage, and track a social media presence to leverage the most out of this contemporary media phenomenon.